Microsoft move could be the end of the JPEG – Via CW
by Carlos Pinho, March 9th, 2007
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Hello there,

Microsoft Corp. will soon submit to an international standards organization a new photo format that offers higher-quality images with better compression, the company said today.

The format, HD Photo — recently renamed from Windows Media Photo — is taking aim at the JPEG format, a 15-year-old technology widely used in digital cameras and image applications.

Both formats take images and use compression to make the file sizes smaller so more photos can fit on a memory card. During compression, however, the quality of the photo tends to degrade.

Microsoft said HD Photo’s lightweight algorithm causes less damage to photos during compression, with higher-quality images that are half the size of a JPEG.

Read More here.

Brgds,

CP

This entry was posted on Friday, March 9th, 2007 at 2:33 pm and is filed under Apollo, Flash, Flex, News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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No Responses to “Microsoft move could be the end of the JPEG – Via CW”

  1. Evert Says:
    March 9th, 2007 at 4:52 pm

    the end of jpeg? common..

    png has been better for a long time.. Also, compare the inferior GIF with PNG.. GIF is still everywhere!

    Looks like you just copied a press statement..

  2. cpinho Says:
    March 9th, 2007 at 5:00 pm

    Dear Evert,

    This article was published on CW, as it is mentioned on Title. The intention of publishing News Articles on Flash Enabled, is to have comments from Users, to know what they think about, what should be future and so on.

    Unless i don’t mention the source of some article (Which means I was the author), usually i just insert part of the article, ore make a little introductory text.

    Sorry if i disappointed you.

    Brgds,
    CPinho

  3. Evert Says:
    March 9th, 2007 at 5:28 pm

    Yea, maybe i should have just responded to the original article.. Sounds a bit like a fat headline of a bad newspaper :)

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